House Of Movement
HOM is a pilates and barre studio where they strive to create a strong community around well-being. It is a space dedicated to helping you achieve your wellness and fitness goals.
Service
Branding
Location
Madrid, Spain.
Year
2023
HOM focuses on strengthening and toning your body, improving your posture, flexibility, and endurance, while cultivating healthy habits through mindful movement.
All of this takes place in a welcoming and motivating environment.
The logo embodies subtlety and movement, evoking a sense of energy, vitality, fluidity, and flexibility. We wanted it to feature a delicate and meticulously crafted typography that pays close attention to detail.
The color palette is designed to exude warmth, energy, and vitality, reflecting passion and strength. It aims to establish a mind-body connection. The carefully chosen colors are intended to awaken the senses and elevate your practice to new heights. The soothing tones of blue surround you with tranquility, creating a serene atmosphere where concentration and relaxation merge with passion.
Design Goods
We captured the full essence of the brand and created different designs for the concept.
House of movement aims to create a community and a lifestyle based on wellness and being self conscious.
